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How to Convert More Prospects Into Customers

How to Convert More Prospects Into Customers
 

If You Are a Business Owner, Your Number One Concern is Customers You have most likely been inundated with a million and one ideas about how to build relationships, retain customers, create a list of potential customers, and inspire consumer loyalty.  But the tough question is, “How do I conv...


Video vs Text: Which is Funnier?

Video vs Text: Which is Funnier?
 

Say it With Text or Say it With Video? Video uses more of your senses than simple text and is proven to have a greater impact than just text alone. Read the following funny taglines and then watch the video with the same content. Which one do YOU think has greater impact? Sign over a […]...


How to Make YOUR Marketing Message Stand Out

How Do You Make Sure Your Marketing Message is Heard as Your Target Travels Along the Information Highway? You must first identify your ideal client. Clearly describe what you do. Use action words. Don’t be boring! Deliver your message in video. Pinpoint the main benefits of your offering(s). ...


Charlie Sheen & Lindsay Lohan or Bust?

Give the People What They Want? I just finished reading Elegant Gurus Beating Straw Men by Greg Satell where he discusses, with wit, how many notable business Guru’s backed by impressive credentials have chosen hyperbole over substantiated facts in some of their writings. His sentence: “...


Dental Practices Can’t Upsell – Can They?

Not all Dental Practices are created equal and not all provide the same services. When most people think of going to the dentist, they think about getting their teeth cleaned, cavities filled, and when one is a little older, crowns and root canals come to mind as well. These are the basic preventati...


How to Look Like a Million Bucks on a ShoeString Budget

How to Look Like a Million Bucks on a ShoeString Budget
 

Help is Available for Free for Your Shoestring Budget As small business owners we want our web real estate to look great yet we might not have the resources in time and money available to afford to look our best online. There are several FREE products and websites that can help make us look pretty [...


What are QR Codes and Why Should I Care?

What Are Those Funny Looking Bar Codes? QR codes are two dimensional images that look like blobs of black on a white background. They are similar to standard bar codes but have much more functionality. QR codes are encoded with information ranging from text, photos, and videos, to website addresses ...


Lions and Tigers and FaceBook Web Addresses – Oh My!

You Can Now Have Your Own Facebook Web Address Who knew? I didn't when one of the vendors I work with emailed me a few weeks ago asking me if Facebook users had their own Facebook web address. She had a client who wanted to add his Facebook address to his business cards and she […]...

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How A Business Owner Can Remain Flexible and Exude Confidence at the Same Time

How A Business Owner Can Remain Flexible and Exude Confidence at the Same Time
 

How To Be A Confident And Flexible Business Owner As a small business owner, it is important that you show enough confidence in your abilities and expertise that your clients and prospective clients will perceive you as knowing what you are talking about. After all, if they don’t think you know mo...


Does Quality Matter Anymore?

Does Quality Matter Anymore?
 

How Important is Quality to You? In today’s tough economic times, it is difficult for everyone, business owners and consumers, to make ends meet. As a consumer, we want to spend as little as possible but also want to get the best possible product or service we are looking to purchase. As we al...


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