Linkedin is a very powerful professional ONLY networking site. Unlike Facebook which is HUGE having a Google page rank of 10/10 and an Alexa rating of 2, Linkedin doesn't share photos of our children, latest vacations and what we had for breakfast with our professional connections. To me, this is a good thing
How can we make sure we are utilizing our Linkedin profile to its fullest potential? Shari Weiss in her blog post How to Improve Your Linked ROI By Tweaking Your Profile offers some extremely valuable tips such as giving special attention to your profile headline and status updates.
Check out her article and get started enhancing and maximizing your Linkedin profile.