Aug 082011
 

Some Insights into the “How” of using Video

video insightsYou have been hearing from me and others for quite some time now that you NEED to be using video in your brand promotion. But how and in what ways can you actually do this?

I have launched a new website called Say it With Video that includes examples of the different ways you can use video including: business profile videos, product videos, article/post videos, and motivational videos. In addition, as I have incorporated another service into my video creating arsenal, Turn Your Cherished Family Memories into Video offers some free ways to create videos that you might find helpful.

Below is a video that will show you some of the different ways you can utilize the  power of video in your small business. Pop quiz: How many times do I use the word “actually”? LOL Note to self: DON’T say “actually” more than two times. :)

Apr 052010
 

kioskWe have all been accosted by kiosk vendors while shopping in malls. Most of the time, we walk past them quickly to avoid their hard-sell approach because we find them annoying, right? 

And for the most part, they are annoying but they are just trying to make a living like the rest of us.

In What Small Business Owners Can Learn from Kiosk Salespeople Jessica Swanson talks about the lessons small business owners can learn from these pushy sales people.

She says “For small business owners there’s a lesson to be learned from the aggressive and pushy kiosk sales-people. It’s called “product demonstration” and it works – in fact, it works so well that product demonstrations can increase sales by up to 70%.”

Read her full article here.