Marketing & Advertising Have Been Reduced To One Word...VIDEO Free Video Marketing Strategy


Video SEO

video sitemapsWe all know about SEO for our websites, but how many of us know about SEO for our videos?

What can you do to make sure your videos are found on Google? The answer is simple. Create and submit a video Sitemap. A video Sitemap includes a link to your video the title, description, play page URL, video thumbnail, and the URL of the original video.

The Discovery Channel provides a powerful case study for Google on the benefits of using video Sitemaps to drive traffic to their website.

As many of you know, I am NOT technical. OK – that is an understatement! I read all the helpful information on how to create a video Sitemap, watched the video below which makes it sound really easy to create a video Sitemap. All you need are the 5 items outlined very clearly in this video right? Well, it is a little more complicated than simply submitting those 5 items. Being a huge fan of video, I opted to use the Google XML Sitemap for Videos instead of trying to create my own. It will be interesting to see how my stats look on my videos after submitting my Sitemap.

Your turn. Do you submit a Sitemap to Google for your videos? If so, do you create your own or are you using a plugin?


About the Author

Julie Weishaar We will work with you to increase your online visibility by leveraging the latest in Internet and video technologies while helping you grow your business. We provide video marketing services and offer video marketing products for those who like to “do it themselves”, specializing in camera-less animated video production. We also provide consulting services for those who are just starting out on the Internet or with Video Marketing and need help with their Internet and Video Marketing Strategy.

13 Responses to “How do You Make Your Videos Visible on Google?”
Read them below or add one

  1. Joel says:

    Same. Newbie to video marketing. I have heard video introductions and video landing converts lots better than regular marketing strategies.Have seen many garment companies showing video preview of their products but never thought or read much about video SEO. Probably people may soon need that coz we're on high speed era now.

  2. HI Clark. Glad you found this post helpful. I am HUGE into anything video so please feel free to contact me at

  3. Hello,

    I am a newbie blogger and I am most interested in articles that tackles about video making. The application that you mention here is very NEW to me. Google XML Sitemap for Videos does not apply for my car videos. I only use Youtube for that purpose. Perhpas, I shall try yours in the future. Thanks for sharing about it. Cheers!

  4. Thanks so much Angie for reporting back here. It is really nice to hear when something we write helps others. Now to find out if my own advice helped me :). Keep us posted…

  5. Julie, as you know I just added that plugin to my website and as if overnight, my daily visitors doubled! How crazy is that! I have some videos on my site, but not many. I'll give it a full 30 days and see what the results say.

  6. Hi Sherryl, I was actually a little concerned about using the plug-in but just got off the phone with an SEO pro (he works for a client I just picked up) and he said HE uses the plugin so I have a better level of comfort :) Glad you found the post helpful!

  7. Julie, Thank you so much for keeping us informed about techniques for using video on our websites. I really appreciate the WordPress plug-in. To be perfectly honest, I was not aware of video sitemaps. Thanks for a great post!

  8. Hi Dennis, thank you – I think :).

  9. When your posts are at their most specific is when you really shine. This is awesome advice and I'm looking forward to your results.

  10. Hi Patricia, I am glad you find the information useful. I also have to tell you that your blog has the most comments I have ever seen. Way to go in engaging your audience :)

  11. Patricia says:

    Hi Julie
    I haven't ventured into videos on my site yet.  When I do this post will prove helpful.  Thanks for sharing with us.  Appreciated.
    Patricia  Perth Australia

  12. Hi Keyuri,
    Glad you found the information useful and also glad that others might be able to benefit from my total lack of technical know-how :).

  13. Keyuri Joshi says:

    Excellent info Julie!  Because of you I have learned about the value of video but this is another dimension that I would not have known.  That's why you're the expert right?!

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